How to Grow Your Business Without Spending a Single Cent

Book Author – Justin Herald

Justin Herald grew a multimillion dollar business from just $50 – all without spending a cent on advertising, marketing or promotion.

In this book Justin reveals the secrets of how he achieved this.

The book is full of real life examples and innovative ideas that will assist you to grow your business, without costing you a lot of money.

Justin’s reason for writing this book is to remind business owners that there are simple and straightforward aspects to business growth.

The real life examples in the book highlight the success that can follow by adopting these straightforward and simple methods.

The topics that Justin discusses in the book are:

Finding your point of difference;
Attracting media attention for free;
Using your customers to grow your business;
Understanding what the customer wants costs nothing;
The three most important ingredients of any business: (1) service (2) service (3) SERVICE;
Keep an eye on your expenses each week;
Forming strategic alliances costs nothing;
Building your business is all about building relationships;
Call in favours; ask for advice; and
Aim for success outside your business.

As you can read from the topics, this book is really about going back to the basics of good business practices and a recurring theme in the book is that it is the simple things that become the most effective tools for business success.

I would highly recommend this book as an extremely worthwhile read for any business owner who desires to boost the performance of their business.

Author: Steve Decker – Life Management & Success Coach

Book Review - The Four Laws of Debt Free Prosperity

Author - Blaine Harris & Charles Coonradt

This book is based on a true story of someone who is having extreme difficulties with managing their finances and who through fate and a strange set of events comes into contact with a retired tax auditor who teaches him the four laws to regain control of his finances and achieve a debt-free prosperity.

The book highlights that it is our financial habits that dictate our ability to manage our money effectively.

We need to follow certain laws or principles to manage our money effectively.

The four laws are as follows:

1. Track expenses;

2. Target realistic financial goals;

3. Trim expenses; and

4. Train yourself in the power of compounding growth.

The book demonstrates practical ways and provides a system to improve your financial situation.

If you want to take control of your finances I would highly recommend the reading of this book.

Author: Steve Decker - Life Management & Success Coach

Book Review - Wake Up & Dream

Author – Pat Mesiti

If you are looking for inspiration and instruction on how to follow your dreams you will find it in this book.

The author Pat Mesiti is evidence through his journey that despite the challenges that may face you in your life you can overcome them and live your dreams.

This book contains the recipe on how to make your dreams a reality.

In the book Pat discusses:

* how all of us were created for greatness;
* how apathy is one of the greatest killers of success;
* the importance of having a vision of what you want in the future;
* the power of imagination;
* how to combat negative thinking;
* looking and listening for opportunities;
* planning to succeed;
* linking with other dreamers;
* protecting your character; and
* how to nourish your mind and believe that your dreams can come true.

I highly recommend the reading of this book to make you understand that your dreams are attainable if you follow and are committed to the principles outlined in this book.

Pat decided to write this book because he saw people missing out on their full potential.

Do you want to reach your full potential?

I hope you decide to read this book and be inspired to reach out and achieve your dreams.

Author: Steve Decker – Life Management & Success Coach

Book Review - How to Win Friends and Influence People

Author - Dale Carnegie

This book will help you solve one of the biggest problems you face: how to get along with and influence people in our daily business and social contacts.

The book was written as a result of a 2 year survey conducted at the University of Chicago and the United Y.M.C.A Schools. The aim of the survey was to determine what adults wanted to study.

The survey revealed that health was the prime interest of adults and their second interest was people.

A search revealed that a practical handbook on human relations did not exist and as a consequence this book evolved.

This book is loaded with fundamental principles on how to understand and get along with people; how to make people like you; and how to win others to your way of thinking.

How to Win Friends and Influence People can assist you in the following areas:

* Getting out of a mental rut, thinking new thoughts, and acquiring new visions/ambitions;
* Making new friends easily and quickly;
* Increasing your popularity;
* Winning people to your way of thinking;
* Increasing your influence, your prestige and your ability to get things done;
* Handling complaints and avoiding arguments; and
* Becoming a better speaker and more entertaining conversationalist.

If you truly want to improve your skill with people this book is a mandatory read.

In essence this book will provide you with the tips and strategies to communicate more effectively with other people.

As a Life Management & Success Coach I suggest that my clients become proactive in becoming better communicators.

Your ability to communicate effectively with other people will determine the level of success that you experience in your life.

I highly recommend that if you want to change the results in your life that you read this book.

Author: Steve Decker – Life Management & Success Coach